Creating our Art & Craft Community
Everything Art & Craft
As well as supporting the success and growth of our trade customers, we’re committed to the development of the art & craft community, and driving the industry forward. As a result of this, we have recently launched our new consumer website, EverythingArtandCraft.com.
We work to develop a comprehensive range of products and materials that enable consumers to express their personality, experience more joy and learn through art and creativity.
We create new value for the Art & Craft community by providing a destination to discover project inspiration, top tips, tutorials, events and workshops, while also encouraging social interaction – helping the community meet like-minded Art & Crafter’s just like themselves. Our website creates a main hub for users to explore, whether that’s viewing our new releases, browsing the latest events or finding potential stockists.
We love to see the multiple ways our products enhance the work of our community, and the many different ways they can be used. Feeling connected with our consumers enable us to create new collections and ranges tailored to the market.
We regularly update our content to keep the community flowing with exciting ideas and inspiration. Breaking this down into three main categories; Art, Card Making and Craft. Here, consumers can take away tips, guides and shopping lists so that they can have a go at creating our very own projects. We provide information, images and ideas for everyone to use.
As well as our website, we have also created a community Pinterest, this allows users to upload to our customised boards, interact and engage with work from other users in the community and also see our in-house projects to help fill them with ideas and inspiration.
